Original post can be viewed here: http://christandpopularculture.blogspot.ca/2012/03/making-good-deeds-public.html
Sandra, you brought up some really good points. I wanted to
address this issue and your post reflects my thoughts completely! I question
about the sincerity of celebrities doing charity work all the time. It depends
on the celebrity I question, if I bring up the issue with my friends about
Ellen Degeneres or George Clooney, they would probably disagree with me and
think that I’m too judgmental or biased in some ways. I have brought up the
same issue about Kim Kardashian who is seen engaging with some charity work
recently, and almost everyone I talked to believe that she is just doing that
for her reputation, since she has been under fire for her millions dollar
wedding and 72 days of marriage.
The funny thing is that those are actually the same
question, the question about the sincerity and authenticity of celebrity and
charity. The difference is their popularity, well-liked celebrities like
Degeneres and Clooney are likely to be questioned less than infamous stars like Kardashian, does
that mean more likable people are more sincere? Some can argue that since there
are rumors that everything about Kim Kardarshian is staged, including her
wedding, marriage, reality show… her good deeds wouldn’t be an exception
either. Though when analyzing the issue a little deeper, there is this
possibility that all celebrities are somehow staged, and crafted for the public
eyes, just some more “well-done” than the others. Of course, there is also this
possibility that there are some celebrities who are doing charity work just
because they really care.
The question of authenticity also reminds me of Lady Gaga, who
we had discussed in class on her image
and how she present herself as a Christian through her bizarre, outrageous
appearance. Many scholars believe that her appearance is crafted to present her
in a certain way, and though some may argue that her faith is her true self and
believe that she is using her image to sell her religion, to me these are
still questionable. Since the majority of America is Christian-centric, there
is this possibility that she is presenting herself as a Christian to relate to
the audience since her appearance is so bizarre. While charity work may be a
tactic for some celebrities to build their image, for Lady Gaga, her faith
could be a way to get her popularity. Either way, Lady Gaga’s image reflects
the complexity of public figures, their beliefs, and authenticity.
It is difficult for us as audience to not question celebrities’
sincerity (whether charity work or their image itself), since there is this
conflict of interest between their charity work, their publicity and
reputation. As for Justin Bieber, though we may never find out his real motives
behind his charity work or how sincere and authentic he is, using his fame as a tool to spread out issues about reaching out to
others definitely does bring some degree of consciousness and awareness to the
less fortunate. I guess celebrities and their authenticity are not always
necessarily bad influence to the society, at least in this case, whether their intention is true or not, their popularity is a useful tool to spread their
beliefs (whether charity or faith), influence audience, and bring awareness to
the public.
Corona, Victor.
“Monsters, Memory and Lady Gaga.” Journal of Popular Culture on-line
publication March 2011, 20 pp